Thomas McGee

Thomas McGee

Presents

Create Your Own SaaS Product (for Creators)

Class Overview Ever wanted to create your own SaaS product but weren’t sure where to start? In this class, you'll learn step-by-step how to bring your SaaS idea to life—from shaping a concept, building a solid business foundation, and creating a memorable brand, to launching, marketing, and scaling your product....

About this Class

Class Overview

Ever wanted to create your own SaaS product but weren’t sure where to start? In this class, you'll learn step-by-step how to bring your SaaS idea to life—from shaping a concept, building a solid business foundation, and creating a memorable brand, to launching, marketing, and scaling your product. With Thomas McGee, a seasoned SaaS creator, guiding you, you'll gain the insights and tools to confidently launch a SaaS product with the potential to succeed.

What You Will Learn
  • SaaS Fundamentals: Understand the SaaS business model and identify key differences from traditional software.
  • Market Research and Validation: Conduct basic research to validate your idea, outline features, and target your audience.
  • Business Strategy: Learn to plan effective monetization models, pricing, and cost analysis.
  • Branding for SaaS: Build a brand voice and visuals that resonate with your audience.
  • Developing Your MVP: Focus on creating a Minimum Viable Product (MVP) that prioritizes essential features and delivers value.
  • Marketing & Pre-Launch: Discover strategies to generate buzz, attract early users, and promote effectively.
  • Scaling and Retention: Retain users, track performance metrics, and scale your product successfully.
Why You Should Take This Class

This course is designed to help anyone with a SaaS idea turn it into a viable product, even without prior technical experience. With years of experience in building SaaS products, Thomas will guide you through real-world examples, practical tools, and key strategies to navigate each stage of development. By the end, you’ll have a structured plan and actionable insights that will empower you to take your SaaS product from idea to reality.

Who This Class is For?

This class is ideal for aspiring SaaS creators, entrepreneurs, designers, and anyone interested in launching a digital product. No technical background is required, as Thomas breaks down each step in an accessible way. If you’ve ever thought about creating a SaaS product, this course will provide you with a clear roadmap.

Materials/Resources

You’ll receive a downloadable PDF guide, action checklists, and access to SaaS Planner—a tool to help structure your ideas and plan effectively. Additionally, you’ll benefit from resources on branding, market research, and user onboarding best practices.
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Lessons in this class

24 Lessons
  • Introduction
  • What Is SaaS?
  • Defining Your SaaS Idea
  • Business Model & Monetization Strategies
  • Market Research & Target Audience
  • Crafting a Unique Brand Voice and Personality
  • Designing Visual Brand Elements
  • Minimum Viable Product (MVP)
  • Development Options
  • User Interface (UI) & User Experience (UX)
  • Beta Testing & Feedback
  • Setting Up Key Business Essentials
  • Pricing & Payment Processing
  • Creating a Pre-Launch Buzz
  • Promoting on Product Hunt
  • General Promotion Strategies
  • Email Marketing for SaaS
  • Why Affiliate Marketing Works for SaaS
  • Setting Up an Affiliate Program
  • Managing and Scaling Your Affiliate Program
  • Retention and Customer Success
  • Scaling Your SaaS
  • Collecting and Analyzing Data for Growth
  • Final Tips for SaaS Success